BREC’s Baton Rouge Zoo collected over 3,000 pounds of food during the wildlife park’s annual holiday lighting extravaganza, Zoolight’s.
Zoo organizers joined forces with with the Greater Baton Rouge Food Bank for a creative food drive.
From November 23 – December 30, we’re told the zoological garden offered a 50% discount to every guest presenting a non-perishable food item during the Zoolight’s event.
“The Zoo is all about families and we are thankful to have been able to encourage our guests to give back, while also enjoying a holiday family outing at the Zoo,” said Zoo Director Phil Frost.
“This was a win-win partnership that we look forward to continuing in the future.”
Over the course of the drive, 3,302 pounds of food, which equates to 2,752 meals, was contributed.
That’s an average of nearly 100 pounds nightly. Zoolight’s attendance also increased by 7-percent over last year’s event.
“This new partnership with the Baton Rouge Zoo exceeded our expectations and could not have come at a better time for us heading into the holiday season,” said Mike Manning, President and CEO of the Greater Baton Rouge Food Bank.
“Due to a lack of national food product availability, we were experiencing empty shelves at a time of year when we generally have stable inventory. ZooLight’s was an innovative way to encourage our community to donate very generous amounts of food to help others in their time of need.”