Does your baby have what it takes to be the Gerber Chief Growing Officer?



BATON ROUGE, La. (BRPROUD) – Mother’s Day is fast approaching and Gerber is searching again for a baby.

In 2020, Gerber chose Magnolia to be their Spokesbaby.

Things are going to be a little different this year, according to Gerber.

The baby that is chosen in 2021 will not only be the “next Spokesbaby but also the brand’s first-ever Chief Growing Officer (CGO).”

So what is a Chief Growing Officer?

Gerber describes the CGO this way, a baby who “will take on an honorary role on Gerber’s Executive Committee, don C-suite title and be the youngest exec in the brand’s history!”

Oh yes, there are requirements to be the first Chief Growing Officer:

  • Infectious giggle
  • Ability to warm hearts
  • Passion for being the center of attention
  • Between the ages of 0 and 48 months
  • Demonstrate a shining personality and expressiveness

A more detailed description of the “job” can be found below:

If you are interested in submitting your baby to be the next CGO and Spokesbaby, the application can be found here.

Entries are going to be accepted until 11:59 p.m. ET on Monday, May 10.

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