BATON ROUGE, La. (LOCAL 33) (FOX 44) — Louisiana’s governor has released the first televised campaign commercial in his push to stay in the state’s executive mansion.
Democratic Gov. John Bel Edwards’ re-election team calls the 30-second advertisement “Surplus,” noting the added revenue the state has acquired since legislators agreed to renew expiring sales taxes in 2018.
The advertisement will also appear on digital platforms as part of a seven-figure ad buy, an Edwards campaign spokesman said.
The commercial’s release comes as the governor’s campaign starts welcoming additional contributions. Finance laws limit how much money incumbents can collect before the final months of a re-election campaign.
Edwards, elected to his first term in 2015, is also reprising a campaign-season RV tour. The governor kicked off his statewide trip Saturday in Amite, his hometown. He plans to stop Monday in New Orleans, Tuesday in Lafayette and Lake Charles, Wednesday in Alexandria and Shreveport and Thursday in Monroe, before returning to Baton Rouge.
The incumbent’s Republican challengers, U.S. Rep. Ralph Abraham and Baton Rouge businessman Eddie Rispone, also intend to travel the state this campaign season.
Louisiana voters will pick a candidate Oct. 12. If no candidate secures more than half of the vote, the top two vote-getters will compete in a Nov. 16 runoff.