Security leaders, the Better Business Bureau and fraud victims teamed up to fight door-to-door home security sales fraud.
Despite a downward trend in the number of home security customers victimized by this scam, the Better Business Bureau said it is still one of the top categories for complaints.
During a news conference Friday hosted by Louisiana Fire Marshal Butch Browning, victims of this type of scam shared their stories.
“I was misled into signing a contract with a salesman whom I thought was representing ADT,” victim James Bourg said. “After he quickly installed a new security panel, I did my homework and found out it was duped.”
In 2016, nearly 3,400 customers complained to ADT about deceptive sales from competitors. ADT is one of the security companies working to expose the “bad apples” who frequently try to mislead customers into thinking they work for ADT even though they do not.
“Whether we are bringing offenders to justice in a court of law or educating consumers in the court of public opinion, ADT will continue trying to stop deceptive sales in our industry,” ADT Chief Legal Officer Gray Finney said.
If someone is going door-to-door, the Better Business Bureau suggests asking that person to show identification. They should have identification from their company as well as a license from the State Fire Marshal’s Office.
“It is an alarming problem. As the leader of the state agency responsible for the licensing and regulation of security companies, I am committed to stopping this fraudulent activity,” Browning said.
Other tips include avoiding the “fast sell” tactics. Browning said if someone is trying to force the sale quickly, that’s a reason for concern. He said the best bet is to think on it while doing a little research. He also warns against signing any contract until all the fine print is read over thoroughly.