Survey: Drunk shopping is a $45 billion industry

News

First we had drunk dialing, then drunk texting, but now, we have a new alcohol-fueled regret to watch out for… drunk shopping.

Tech and business website “The Hustle” conducted an un-scientific survey and found 79 percent of its readers that consume alcohol have made at least one drunk purchase.

The survey estimates it’s a $45 billion per year industry, with the average wasted buyer blowing $44 each year.

People who work in spots, transportation and energy appear most likely to splurge while inebriated.
What are they buying?

Clothes, shoes, movies and electronic devices top the list.

Drunk shoppers are using Amazon to shop almost exclusively.

A whopping 85 percent of drunk shoppers made their mistakes with Amazon.

The best way to avoid drunk shopping, obviously, is to drink responsibly. 

Short of that, watch out for merchants that prey on the behavior by offering flash sales late at night, when you’re likely to be less inhibited. 

Copyright 2021 Nexstar Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.

Latest BRProud Articles

More Local News

Stay up to date with the latest news by downloading the BRProud App from the App Store or Google Play.

Trending Stories